Case Study: Increase Website Traffic 74% in 30 Days – Organically
Client: Local Retail Health Services Business CASE STUDY: The following article is an actual case study about my client’s website traffic. The client is a local health services provider in Tennessee. They offer ‘alternative’ health treatments such as nutrition therapy and massage therapy. PROBLEM: The company's website was not reaching their target audience. They needed to know what to do to optimize the site, and to rank higher in search, so that their target audience would find them. SOLUTION:: As a business consultant, I often analyze a client’s current marketing and promotion tactics, then make suggestions for improvement, both online and offline. They spent about 3 months implementing most of these suggestions. RESULTS: Once implemented, these recommendations increased my client's website traffic by 74% over the next 30 days. After 90 days, their website…